VELOCITY: WEBSITE SPEED OPTIMIZATION TECHNIQUES

Why Website Speed is the Foundation of SEO

According to Google data, when page loading time increases from 1 second to 3 seconds, the bounce rate increases by 32%. When it reaches 5 seconds, this rate hits 90%. Website speed is a critical factor directly affecting both user experience and Google ranking. At Monolith Works, we apply a performance-first development approach in all our projects.

Website Speed Optimization Techniques

• Visual optimization: WebP/AVIF format, lazy loading, responsive images
• Code minification: CSS/JS minification, tree shaking, code splitting
• CDN usage: Serving content from servers closest to the user
• Browser caching: Speeding up repeat visits with Cache-Control and ETag headers
• Server-Side Rendering (SSR): Optimizing first load speed with Next.js
• HTTP/2 or HTTP/3: Connection efficiency with parallel resource loading
• Critical CSS: Loading necessary CSS for initial visible content inline
• Font optimization: Using font subsetting, display:swap, and preload

Measuring Site Performance

You can measure your website's speed performance with free tools like Google PageSpeed Insights, GTmetrix, and Pingdom. Focus on Core Web Vitals (LCP, FID, CLS) metrics. A score over 90 in PageSpeed Insights is a sign of a high-performance site. Monitor these scores regularly and continuously optimize.

MONOLITH_LOG

“Speed is the most fundamental feature of user experience. Users don't forgive slow sites, and neither does Google.”

— Monolith Works